Zest.Golf

Zest.Golf was founded by Lunatech Labs, an IT consulting and software engineering firm whose clients include Audi, ING and UPS. Zest.Golf was launched to bring channel manager technology to the golf industry for the first time. The platform offers real-time golf tee sheet integration at courses across the world with an online portal where sales channels worldwide can book tee-times electronically.

The management team had knowledge of the golf industry and had previously developed online tools for clubs, but the technology development team had little experience of the sector. Given the varied requirements of different user types and significant country-by-country variation in market operations, design and build requirements of the platform were complex. There was also a requirement to attract investment to support organisational growth and technological development.

We provided expertise to help the management team understand how the industry operated and offered insights to the development team to ensure the technology delivered an effective solution for key customer groups. We also managed development and delivery of the brand, website and digital marketing communications, and developed sales opportunities through our network. 

Our knowledge was utilised in development of the investment pitch deck, including developing the propositions and managing presence on online investment portals.

Supported by investment, Zest.Golf has witnessed a significant period of growth through technology development and connections with leading tee-sheet providers, golf tour operators and golf courses across the world, including Ryder and Solheim Cup venues and championship courses.